Internet Marketing – The Basic Step of SEO in “Off Page Optimization”

SEO or Search Engine Optimization it the most important thing in Internet Marketing. It is the way of website optimization, sometimes how to be search engine friendly, so our site can appear on the first page of search results on the search engines, and so we can get free traffic from search engines.

SEO has 2 important phases:

  1. Optimization on the site itself (On-page Optimization)
  2. Optimization beyond the site (Off-page Optimization)

This time I will describe what is "off-page optimization".

What is Off-Page Optimization?

In a simple word Off-Page Optimization is the activities we do on our site with the goal of creating robots that search engines rate sites our site is famous among other sites. This is also known as "Link Popularity"

How famous our site among the other sites (with a particular target keyword) will be a consideration in determining search engine positioning of our site in search engine result.

Based on the experience of internet marketers who have been successful, Off-Page Optimization is very important now, even that says Off-Page Optimization is much more important than the On-Page Optimization. But I think both of them are important to get a high ranking on search engines.

The main components of the Of-Page Optimization, or to determine how famous our site is through the quality back links. So if you want the robot is considered as a famous site we need to have a lot of quality back links.

Back Link have 2 types:

1. One direction or One Way Back Link, where other site link to our site, but our site does not link back to the site. This is usually our sites have information that is considered interesting and he recommended to the visitor of their site.

2. Two-way (mutual link). Also known as "Link Exchange" or exchange links. Note that One Way Back Link has a wine better on search engine than two-way link.

Which link back is good for the Off-Page Optimization?

Many webmasters make the mistake and has wrong mind with Back Link. They tried to find link partners as much as possible without examining the positions, topic and status of the site which will be invited to become their Link-Partner.

To avoid this the following steps are necessary to find a quality Back Link:

1. When searching for potential link partners, select the same site, or at least close to the topic or topics related to our site.

2. Search site potential link partners with high-rank page.

3. When we do Link Exchange see where they will put the link. Usually they have a special page for Link Partner, see the page rank of the special page, either they have a high page rank or not. This is very important.

Note: Page Rank of each page of your site in one domain can be different. Although the main page has a high Page Rank, the other Page Rank can be lower or even zero. Or the Page Rank of the main page is lower but the other pages inside is higher. This can be caused by the On-Page Optimization and Link Back obtained by the page.

Conclusion:

– Do not exchange links with the other sites with different theme. – Do not link sites that has Page Rank 0 – When you want to Link Exchange, do not accept the link of our site is putting in the page with Page-Rank 0

4. Calculate how many link partners were there! Do not try to link the sites that have links Partner or save more than 50 links on one page!

Note: Value of Page Rank will be divided evenly with all of the existing link partners. More number of link partners that are stored in one page, the smaller Rank value will receive by each link partner.

5. Look at Anchor Text used for our site at the site of link partners, is already in line with our target keyword? Anchor Text must be the keyword of our target.

Many Webmasters are looking for Link Partner as much as possible without considering the above. Actually we do not need to find thousands of links to sites we create are considered by a robot, just looking for 30-60 quality links that are eligible that have been described above.

The Main points of the Off-Page Optimization:

1. Try the link + description of our website are there in the other sites, this is called the Back Links.

2. There are two kinds of Back Links: One Way Back Links (one-way link) and Link Exchange (exchange link).

3. For Link Exchange, search for related theme site.

4. Search potential site link partners that has high Page-Rank. Download Google toolbar http://toolbar.google.com to know the Page Rank of a site. When is found contact them to exchange links.

5. If they agree, check where the link is placed, see the Page Rank page, do not accept a link placed on the page Rank 0.

6. Calculate how many links that are posted on there, do not link to a site that has a link partner of more than 50 links in one page.

7. Always use the Anchor Text, the site's main keywords should be used the description of the link on the site of link partner.

Note: Although we have done all the above correctly, free traffic from search engines will not come immediately, but takes time. Give time 5 months to 1 year to see the results. While waiting for the results we can make another site. Remember, SEO is the most important thing in Internet Marketing .

The iPhone 4 – New Features, New Design, Brand New All in One Gadget

The new iPhone is finally here. More technology packed then ever before, it sets new benchmarks for other mobile phones manufacturers that have been overwhelmed by the success of Apple's iPhone.

But I guess you're more interested in the features of then new phone rather than the impact it has on the business world so let me share with you the novelties it brings along.

Design:

The new iPhone is thinner, sleeker and better looking then its predecessors. The stainless steel looks good and refined giving it a more futuristic look. The metal buttons add to the overall feel of sturdiness without dramatically increasing the weight. It is heavier then the iPhone 3GS by only 0.1 ounces and it feels great in the hand.

Technology:

But the most obvious improvement is by far the new screen. The "Retina" is a 3.5 inch display which looks absolutely superb, mainly because its pixels are only 78 micrometers wide. It has four times more pixels then the previous version and it is by far the best display I have ever seen on a handheld device. The zoom is flawless and not a single bit of detail is lost in the process.

The "camera system" (as Steve Jobs called it) is comprised of a 5MP capturing device on the back and a VGA one on the front. The image can be shifted between cameras at any time during a video call. Apple calls this "Face Time" and although it has been praised by company officials it is pretty hard to believe it will revolutionize mobile communications or set a trend for other manufacturers to follow. It is undetected a clever feature but it is overshadowed by other technological marvels such as the flawless screen.

iMovie:

iMovie is an app that allows complex video editing like nothing I have seen before on a mobile phone. You can trim out a section of a movie, add a musical soundtrack to any clip, insert pictures in movies and many more. It costs $ 4.99 in the Apple applications store but it is really worth the money.

Conclusion:

The iPhone 4 is a great device with major improvements from the previous versions. Technology packed but also a looker it will unduly become a favorite among geeks and fashion savvy teens alike. A true all in one that certainly describes your attention.

Old School Online Gaming

Ever wondered what your parents and the adults played for fun back in their day? Or before the existence of Nintendo Wii's, Playstations, and World of Warcraft, what were the games that people played with the computer? Online gaming back then was not as high-tech as what you play now but they delivered the same amount of fun that today's online games give you. Take a journey down old time geekery and see what was deemed as hi-tech back then:

1. # TradeWars 2002
A space game developed in 1984. In TW2002, the player is a galaxy trader where the main objective is to gain control of a limited set and amount of resources, as you travel in different sectors of the galaxy. Using your earned wealth in trading, you can upgrade your spaceship, get better weapons and fight for control of planets and starbases.

2. # MUDs
Also known as Multi-User Dungeon, this is a text-based multiplayer real-time virtual world that started in 1978. It combined elements such as role-playing games, hack and slash, player versus player, interactive fiction, and online chat with a fantasy setting populated by fictional races and monsters. The objective of the game is to slay monsters, explore a fantasy world, complete quests, go on adventures, create a story by role-playing, and advance the character.

3. # MUSHes
MUSH, generally called a Multi-User Shared Hallucination, is somewhat of a text-based Second Life where you can create anything you want, be anyone you want, and do anything that you want in a multi-user game. With the popularity of MUDs in the 1980s, many variations emerged such as TinyMUD in 1989. MUSH was then created by Larry Foard who used TinyMUD's code and added a different programming language.

4. # Hunt
The old school Before Doom, created in 1985 by Conrad C. Huang and Gregory S. Couch, is represented using ASCII characters on an 80×24 terminal screen. Hunt is a multiplayer game where each player wanders around a maze, killing off other players using guns, bombs, and slime. Players can also form a team. The maze, when destroyed, regenerates over time, during which "deflectors" appear, changing the direction of the projectile. Sometimes a "wandering bomb" appears, exploding when contact is made.

5. # Empire 3.84
Considered as the grandfather of all Internet games, Empire 3.84 is a risk-like conquer-the-world game with its original version appearing in 1971 on a PDP-11/45 mainframe computer at Harvard University. It gained popularity for being cited as one of Sid Meier's inspiration for Civilization PC game series.

6. # BBS Door Games
Since the technology in the old days was pretty much text-based, online games back then usually were also text-based games played over the modem on an amateur-run bulleting board system (BBS). Supporting only one phone line, there was not WiFi back then, so players usually had to take turns when playing, but still they can compete against each other.

7. # FIBS
The First Internet Backgammon Server pretty much tells us what it is, it's the first backgammon server on the Internet. Started in 1992, it has become one of the most popular online games to play backgammon against other players around the globe.

Tips For Weight Loss Reexamined

When you hear the word weight loss, the images you conjure up are giving up on food, skipping one meal in a day and trying to bury your hunger in whatever manner you can.

No longer are these true as a means of going for that weight loss you so desire. A lot of things have been redefined and re-examined in the weight loss arena and a lot of old theories of dieting and controlling your hunger are no longer valid. Come to think of these, a lot of these have been even dismissed by medical specialists as dangerous and unhealthy.

So what are your options if you want to lose weight? Well, if you have heard about stories of actresses going on a crash course diet and getting thin in ten days then you have only heard about one side of the story. There are stories which are not told that these actresses suffer from numerous health related issues because of their dieting binge or because of the rapid loss of weight. So better be careful if you are going to pursue weight loss that way.

Do not despairs as there are unhealthy and more meaningful ways of losing weight which will not take you down the unhealthy path. These tips for weight loss will help you lose weight in a manner which is also medically viable and can be sustained by the body. But the fact of the matter that the inner motivation still has to come from you.

The first foremost tip for weight loss is that you should drink lots of water. Drink eight to ten glasses of water everyday. This helps in two ways first you lose excess toxins from the body and secondly your metabolism rate go high. As a corollary to that since you have had so much water you will not be hungry as much as you were earlier. This should be your number one fad diet if you are a aficionado of fad diets that come and go every year.

The second tip is a combined tip of exercise and discipline. Exercise regularly and exercise smart. Never ever give up. They say a habit is formed in 21 days and that means for the first 21 days you should attend to be disciplined and will exercise regularly. After 21 days it will become your habit and then you should strive for more and more strenuous exercises each day. If you have issues going to the gym try using home based equipment like Wii Fit or Yoga at home or cycling at home for doing some exercises at home. Increase the difficulty levels and you will see weight loss happening.

Hopefully these tips will help you reduce significant quantity amount over a period of time. Remember there is no magic formula.